Print media roles are evolving, especially with the development of digital media and the rise of free content.

 

Your readers are living in an overloaded information society. Their attention is solicited from everywhere. Is it a myth or a fact to believe that readers have a very short attention span in this context? What are the best ways to bring forward the relevance of your print content, engage and retain your audiences? How should you position your business towards our current tendency to recycle paper as soon as it enters our lives?